Job Profile

The primary role of a digital marketer is to define, design, build and implement digital campaigns across a variety of online and social media platforms to drive customer acquisition, customer engagement and customer retention. As a digital marketer apprentice, you would typically be working as part of a team, in which you will have responsibility for some of the elements of the overall marketing plan or campaign. You would work to marketing briefs and instructions. You would normally report to a digital marketing manager, a marketing manager or an IT Manager.

What Careers Can This Lead To?

 Digital Marketing Executive Assistant, Digital Marketing Manager, Online Marketing Manager, Communications Officer, PR, Advertising, Digital Account Manager, Content Manager, Web developer, Web analyst, Social Media Analyst, Enterprise Developer, Social Media Assistant, Social Media Manager, Social Media Consultant, Enterprise Developer

Entry Requirements

Typically, employers are looking for candidates with four GCSEs level 4 and above. College graduates and university graduates are also welcome to apply. If you have a similar qualification, please get in touch with us to discuss this further (0115 975 9550).  


The duration of this apprenticeship is minimum 15 months.


This is a level 3 apprenticeship – which is equivalent to 2 A Level Passes.  Apprenticeships are nationally recognised qualifications that are highly valued by employers.

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An apprenticeship gives you the opportunity to gain a nationally recognised qualification while developing your skills and experience in a full-time paid job.  


During the apprenticeship you will have day to day support from your employer and have a dedicated Remit Development Coach who will visit you in your workplace to give regular 1-2-1 training and support


The final, end point assessment is completed in the last few months of the apprenticeship. It is based on;

  • a portfolio – presented towards the end of the apprenticeship, containing evidence from real work projects which have been completed during the apprenticeship
  • a project – you would undertake a business-related project over a one-week period away from the day to day workplace
  • your employer would write you a reference
  • a structured interview with an assessor – giving you the chance to discuss what has been presented in the portfolio and the project as well as looking at how it has been produced